How is the SEO game going to change in the next decade?
Before 2020, tons of articles were written about what SEO features will be relevant the following year. However, 2020 started with a dramatic change that affected the entire world. The coronavirus made everything different. In March, most of Europe was in complete lockdown. People were trapped in their homes, trying to avoid getting infected. Luckily for everyone, internet connections were...
12 predictions for SEO in 2020
As more and more webmasters and entrepreneurs are starting to understand what it takes to succeed in today’s marketplace, online marketing competition continues to grow. If you’re running a website today, you need to constantly upgrade its marketing and performance in order not to fall behind. What does that mean? Well, there are two important aspects that you must consider when it comes to...
SEO in 2019: How to ensure your content gets ranked
Did you know that there are over 500 million blogs on the Internet? It’s an extremely competitive industry which requires a lot of effort to succeed at. People that have been producing content for 5 or 10 years will definitely be ranking much higher than those who are just starting. Because there is a blog on almost any topic, Google has to pick the best article to show its users. But the good...
How using a VPN can benefit SEO
The SEO industry is growing rapidly—estimated to balloon to $79 billion by 2020. Even though you may already be doing great with SEO marketing, you should not ignore the potential benefit of a virtual private network (VPN) on SEO strategies. A VPN is a solution that helps connect two parties on the internet anonymously and using an encrypted network that is private. It is mainly used to...
How to determine if you’ve been hit by negative SEO
Knowing you’ve been hit by a negative SEO campaign is crucial to fighting it. Contributor Joe Sinkwitz outlines the tools and steps you can take to figure out if you’ve been targeted. Have you ever experienced a rankings decline and suspected it was due to something a competitor was doing? For this second article, we are going to focus on the process of diagnosing whether or not...
Best practices for international SEO
Let’s talk about hreflang attributes. If you haven’t already navigated away from this page then you’ve already completed the most important step of this journey: starting it. Optimizing your SEO efforts for international clients requires a lot more technical granularity and entirely different strategy from trying to rank your local HVAC firm. Everything – from link building to URL structures –...